The Problem Isn't Your Logo. It's the Missing Brand System.
Most brands fail because they build logos, not systems. The Vault is the bespoke brand identity system that scales. In a focused, async engagement, I deliver a complete framework that makes your brand consistent, usable, and built to perform.
Vault Principles
Systems.
Logos fade. Systems scale.
Strategy.
Design follows performance.
Craft.
No outsourcing. Built in-house.
Execution.
Files ready for real use.
Async.
No calls & clutter. Just results.
THE Diagnosis: Brand Drift
Your "Brand" isn't just disorganized; it is drifting.
As you scale, your brand becomes harder to use. Without a central operating system, you are forced to approve every pixel, or accept a fragmented public image.
This structural failure shows up as:
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System Misalignment: Your sales deck and website feel like they belong to different companies.
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System Incoherence: You are forcing customers to relearn who you are at every touchpoint.
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The Bottleneck: You are spending time policing font sizes instead of building the business.
The Solution
The Vault: Your Complete Brand Identity Operating System.
The Vault is not a collection of assets; it is your company's Single Source of Truth.
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Investment: Starts at $6,800 (Includes the $750 Blueprint)
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Timeline: Minimum 3 Weeks (Following the 5-day Blueprint)
It installs the strategic and visual discipline required to build a brand that performs under pressure. I build the full brand manual, deep strategy, and usage logic that allows your business to run without you in the room.
The The Problem: The Facade
Step 1: The Blueprint (Strategic Clarity)
The Entropy: Most founders start with a "mood board" or a generic kit. This is a facade. It looks pretty for a week, but it creates no structural rules. The Solution: I diagnose your brand's core issue and deliver a single, powerful strategic direction in a 5-day async sprint. We define the logic before we design the pixels.
The Problem: The "Frankenstein" Brand
Step 2: The Build (The System)
The Entropy: Without a system, your brand becomes a "Frankenstein" monster. You use one font on the website, another in the deck, and a third on social. The result is a patchwork identity that erodes trust. The Solution: Following the Blueprint, I architect the full system. We lock the grid, the typography, and the color hierarchy so that every touchpoint feels like it comes from the same premium entity.
The Problem: The Digital Landfill
Step 3: The Asset (The Infrastructure)
The Entropy: The "Final Files" folder usually becomes a digital landfill. Assets are lost, vendors use the wrong logo version, and you become the bottleneck for every request. The Solution: I do not hand over a ZIP file; I install an operating system. You receive the Single Source of Truth (Notion Hub) and a Numbered File Architecture that prevents vendor errors before they happen.
The Mandatory First Step
The Brand Direction Blueprint
Investment: $750 (Credited toward the full Vault system)
We do not do "free discovery calls." We do diagnostics. In this 5-day async sprint, I analyze your current assets, identify exactly where "Brand Drift" is occurring, and map out the visual architecture for your future scale
* Format: 100% Async (No Zoom). * Outcome: A strategic roadmap to turn your current chaos into a scalable asset.
The Proof
Proof of Performance: The ROI.
These aren’t portfolios; they’re systems I've built to scale and perform.
The Process
The Antidote to the Broken Agency Model
The Vault is delivered without a single Zoom call. This is a feature designed for founder efficiency. My async process eliminates the meetings, miscommunication, and delays that plague the traditional agency model. Every piece of feedback is documented in Figma or Loom. Every decision is recorded. This creates a clear, verifiable paper trail and allows you to give precise feedback on your schedule. It is a system built for clarity and speed.