
The Brand Evolution & Support System
For established brands needing a scalable system, or Vault graduates needing long-term support.
Afterbranding is a custom, case-by-case path for two distinct strategic partners.
Whether you are an established business that needs a high-performance system built around your existing logo, or a graduate of The Vault who needs ongoing "Brand Godmother" support, this is the path for long-term brand integrity.
Select the path that matches your mission.
PATH 1: THE EVOLVER (For New Clients)
The System Built Around Your Assets
Who It's For: You are an established business with a strong, high-performing logo, but you lack the scalable system to support it. Your brand is a collection of assets, not a unified operating system, which creates fragmentation and stalls growth.
The Outcome: I will architect a complete, high-performance brand operating system (guidelines, logic, templates, and rules) around your existing core identity. I will de-risk your scale and give your team the infrastructure to execute with ruthless consistency, just as I did for Willox and Bio-ReCell.
PATH 2: THE GRADUATE (For Vault Alumni)
The "Brand Godmother" Retainer
Who It's For: You are a graduate of "The Vault." You've launched your high-performance system, but you know the launch is the starting line, not the finish line. You need a long-term strategic partner to protect your asset and compound its ROI.
The Outcome: I provide a dedicated, ongoing partnership to ensure your brand's execution is flawless. This can include:
-
Strategic Oversight: Acting as your asynchronous Creative Director to audit output and ensure brand consistency.
-
On-Demand Execution: Designing new, on-brand assets as you evolve, from new packaging SKUs to targeted ad creatives (like the Accolad: The Game brand extension ).

Item Title One
Use this space to promote the business, its products or its services.

Item Title Three
Use this space to promote the business, its products or its services.

Item Title Two
Use this space to promote the business, its products or its services.

