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Estate Cosmetics — Brand Book and Deck

A cosmetics brand required structured guidelines to unify an inconsistent visual identity.
The work organized existing elements into a clear and scalable system for consistent application.

A cosmetics brand required structured guidelines to unify an inconsistent visual identity. The work organized existing elements into a clear and scalable system for consistent application.

Client

Estate Cosmetics

Sector

Beauty / Cosmetics

Main Market

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Timeframe

2024

Engagement

Visual Identity Refinement and Guidelines

Deliverables

Brand Guidelines, Brand Book, Brand Deck

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Next step

If your brand is growing and starting to feel inconsistent, the first step is to identify where the structure breaks.

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