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Common Care — Identity and Guidelines
The brand needed an approachable and consistent identity.
Guidelines were developed to ensure clarity across applications.
Client
Common Care
Sector
Beauty / Wellness
Main Market
North America
Timeframe
2024
Engagement
Identity Direction
Deliverables
Brand Guidelines, Brand Deck, Brand Kit
"Mariya has done amazing work for us.
She is very smart and detailed oriented and works quickly to provide quality work.
I would highly recommend!"
Lauren M.
Common Care
Next step
If your brand is growing and starting to feel inconsistent, the first step is to identify where the structure breaks.
Not sure if the Strategic Brand Audit is the right step?
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