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Strategic Brand Audit & Brand Identity Systems

For companies preparing to scale.

I design brands and define the standards that prevent inconsistency, drift, and structural failure during growth.

A brand identity system showcase for SAE-REN Beauty Lounge. Displays the minimalist logo, luxury packaging mockups, and cohesive website design for the K-Beauty brand.

Item Title One

Use this space to promote the business, its products or its services.

A brand identity system showcase for Accolad corporate gifting. Features the refined logo, premium packaging design with abstract shapes, and examples of the digital gift card UI.

Item Title Two

Use this space to promote the business, its products or its services.

A brand identity system showcase for Smile Rooms cosmetic dental group. Highlights the refined logo, sophisticated color palette, elegant typography, and website design reflecting a minimal luxury aesthetic.

Item Title Two

Use this space to promote the business, its products or its services.

A brand identity system showcase for VKA, a flavor and fragrance house. Displays the unified 'science-luxe' logo, dark-themed packaging design, and professional website layout for the B2B brand.

Item Title Three

Use this space to promote the business, its products or its services.

When to work with me

• Your brand looks polished but feels inconsistent
• Growth is exposing weak structure
• Teams improvise instead of execute
• You are considering a rebrand but unsure what is broken
• You are launching a serious business and want it built professionally from day one

I work with companies investing in long-term brand stability, not short-term visual fixes.

What I Do

I work with decision-makers who treat branding as infrastructure, not decoration.

My work includes:

• Strategic Brand Audit
• Brand Identity Development
• Packaging & Application Systems
• Governance & Execution Standards

I do not provide logo-only projects.
I do not offer free consultations.
Every engagement begins with diagnosis.

TWO WAYS TO WORK

1. Strategic Brand Audit

A paid, structured diagnosis that identifies:

• Where clarity breaks
• Where governance fails
• Whether refinement or rebuild is required

No visuals. No redesign. Just structural clarity.

2. Brand Identity System

A complete brand build for companies preparing to scale.

Includes:

• Positioning
• Visual identity
• Application logic
• Documentation for execution

Built to reduce improvisation and founder bottlenecks.

Proof, Not Promises

Close-up detail of the VKA brand identity system, showing luxury packaging with intricate scientific illustrations and the refined logo mark.

A unified system that drove a +26% increase in average deal size.

Overview of the Accolad brand identity system, featuring the logo, color palette, hand-drawn illustration style, and premium packaging mockups for the corporate gifting service.

The premium authority to close institutional clients.

Overview of the Smile Rooms brand identity system, showcasing the logo variations, color palette, typography hierarchy, and examples of print and digital applications for the dental group.

Consistency without founder bottlenecks.

Brand Identity System

The Vault is a complete brand identity build.

It includes:

• Strategic positioning
• Visual identity
• Packaging and application standards
• Documentation for teams and vendors

Built to scale without constant rework.

Every brand build begins with a paid Strategic Brand Audit.

This is not a free consultation.
It is a structured diagnosis that identifies whether refinement or rebuild is required.

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