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Blue Giraffe

Project type

Elevated Vault Identity, Afterbranding

Date

2023

Market

Deliverables:

Brand Guidelines, Logo Design, Canva Templates, Web Design

Case Study

Blue Giraffe

Strategic visual identity for Blue Giraffe — a disruptive recruitment agency in the luxury real estate sector.
We developed a distinct brand system covering logomark, brand guidelines, Canva content kit, and a Figma site design.

→ Built for standout positioning and credibility in a high-value, trust-driven industry.

Blue Giraffe logotype — fun and structured identity with bold sans-serif font and friendly tone.

Blue Giraffe visual identity overview — icons, color logic, and layout structure for educational products.

Blue Giraffe color palette — bold and bright blocks used consistently across digital and print.

Blue Giraffe product in context — educational tool branding photographed in real use.

Blue Giraffe branded LinkedIn header and website mockups — featuring giraffe mascot, bold header type, and call-to-action messaging.

Blue Giraffe social media ads — carousel designs with sales messaging and branded giraffe imagery shown in mobile mockup.

Blue Giraffe interior render — mascot placed in modern luxury kitchen for branded campaign imagery.

Blue Giraffe holiday campaign — festive edition with mascots dressed in Santa and reindeer hats for seasonal promotion.

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