BEAUTY BRANDING + PACKAGING DESIGN
One brand. One product system. Ready to grow beyond the first launch.
WHO THIS IS FOR
You already have the product. Now the brand has to look like it belongs on the shelf.
Built for founders and teams who need identity and packaging to be developed together rather than treating the logo and the product as separate design jobs.
• Launching a new skincare or cosmetics brand
• Repositioning an existing beauty range
• Preparing one hero product for retail or premium DTC
• Building a visual system that can extend to future SKUs
THE PACKAGE
What you get for $8,800
01 / Brand direction
Positioning and perception alignment
One selected visual direction
Typography, colour and imagery logic
Decision rules for the identity stage
02 / Brand identity
Logo / wordmark / symbol as appropriate
Typography system
Colour system
Imagery and art direction
Layout and graphic language
Core brand guidelines
03 / Packaging system
One hero SKU
One primary container or label
One outer carton / secondary pack
Information hierarchy
Material + finish direction
Print-ready artwork for the agreed hero SKU
Built to extend.
The package establishes the visual logic for the range. Additional SKUs, different dielines, ecommerce assets, website design and rollout production are quoted separately rather than hidden inside the base price.
SELECTED BEAUTY WORK / SAE-REN
Different products. Still one brand.
For SAE-REN, identity, cosmetics packaging and digital direction had to hold together across multiple beauty formats. Typography, product hierarchy and material choices created the continuity.
HOW IT WORKS
Four stages. No calls required.
01 / Direction
Written intake, audit of the relevant market context and one approved brand direction.
02 / Identity
The visual identity system is developed from the approved direction.
03 / Packaging
The identity is translated into the agreed primary pack and outer carton.
04 / Handoff
Final brand files, packaging artwork and practical guidelines are prepared for use.
Communication is fully asynchronous through written updates, Figma, Notion and recorded walkthroughs. Feedback is structured by milestone.
PACKAGE INVESTMENT
Quoted separately when needed
• Additional SKUs or different packaging formats
• Naming, copywriting or regulatory review
• Photography, CGI and campaign production
• Website build, ecommerce setup or social templates
• Manufacturing, print costs and supplier fees
Quoted fees are net. Supplier dielines and final technical specifications are required before production artwork is completed.
BEAUTY BRANDING + PACKAGING FAQ
Before you book
How much does beauty branding and packaging design cost?
This package is $8,800 for the defined scope above: brand direction, complete identity system and one hero SKU across one primary package or label plus one outer carton. Extra SKUs and formats are quoted separately.
Is this suitable for skincare and cosmetics brands?
Yes. The package is designed for skincare, cosmetics and premium personal-care brands where identity and packaging need to work as one recognisable system.
How many products are included?
One hero SKU is included. That gives the range a clear visual and information hierarchy before additional products are rolled out.
Do you provide print-ready packaging files?
Yes, for the agreed hero SKU once final supplier dielines and technical specifications are supplied. Manufacturing and printer costs are not included.
Can I hire you for packaging only?
Yes, when the existing brand identity is strong enough to support the packaging work. Packaging-only projects are scoped separately.
Do we need discovery calls?
No. The entire project is run asynchronously through written communication, structured feedback and recorded walkthroughs.